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Private Label Fragrances

We are a fragrance manufacturer that creates, builds and markets trend right fragrance and beauty brands. Preview below a sample of some of our portfolio. Learn more about our development process for this category.

  • LoveCharlotte_BottleBox_For_WEB_R1 PNG

    Love, Charlotte

    Launched: November 2013

    Brand: Private Label Womans

    Targets: Young Girls 16-24

    Packaging: Plush pink and silver spotted carton with heart imprinted glass bottle. Flirty black tie wrapped around the neck.

    Top Notes: Pink Grapefruit, Apple Blossoms

    Mid Notes: Sweet Honeysuckle, Tiger Lily, Gardenia

    Base Notes: Exotic Woods, White Musk, Vanilla Bean

    Price: $12.99 for 1.7oz

    Website: http://www.charlotterusse.com/

  • Francesca's Tuileries

    Francesca’s Tuileries

    Launched: January 2013

    Brand: Private Label Women's

    Targets: Women 20-25

    Packaging: Red printed flowers with swirls of cream and pink offers a spin on this fresh floral fragrance.

    Top Notes: Sparkling Citron, Apple

    Mid Notes: Jasmine, Hyacinth

    Base Notes: Soft White Amber, Musk

    Price: $28.00 for 2.0oz

    Website: francescas.com

  • BKE_SPORT_GREEN_2

    BKE Sport Limited Edition Green

    Launched: July 2013

    Brand: Private Label Men's

    Targets: Young Men 18–24

    Packaging: This custom ergonomic bottle design with green juice easily grips in man’s hand and the nozzle sprayer system provides a generous mist, perfect for the active guys lifestyle.

    Top Notes: Fresh Lime, French Lavender, Watery Pear

    Mid Notes: Frozen Sage, Dewy Greens, Black Pepper

    Base Notes: Cedarwood, Leather, Crisp Cypress

    Price: $39.95 for 100ml/3.4oz

    Website: buckle.com

  • SFL_Chic (2)

    Chic by Styles For Less

    Launched: July 2013

    Brand: Private Label Women's

    Targets: Young Women 15-22

    Packaging: Cheetah print, teal, and gold foil adorned package captures the new facet of SFL femininity.

    Top Notes: Strawberry, Kumquat, Red Currant

    Mid Notes: Jasmine, Violet Petals, Water Lily

    Base Notes: Marshmallow, Creamy Musk, Soft Woods

    Price: $9.99 for 50ml/1.7oz

    Website: stylesforless.com

  • FrancescasVlvtNoir 300 PNG

    Velvet Noir

    Launched: August 2013 - Limited Edition at Francesca's

    Brand: Private Label Women's

    Targets: Women 18-35

    Packaging: Black Pearl package with beautiful gold metallic overlays make this carton jump off the shelf.

    Top Notes: Sparkling Cassis

    Mid Notes: Ballerina Freesia, Star Jasmine

    Base Notes: Warm Caramel

    Price: $28.00 for a 2.0oz

    Website: francescas.com

  • SignatureAshleyStwrt_300 PNG

    Ashley Stewart

    Launched: August 2013 at Ashley Stewart

    Brand: Private Label Women's

    Targets: Women 18-35

    Packaging: This royal purple bottle with elegant monogram and diamond printed box is bold, confident, and luxury.

    Top Notes: Dark Raspberry, Juicy Mandarin, Water Fruit

    Mid Notes: Pink Jasmine, Fresh Freesia, Lily of the Valley

    Base Notes: Soft Sandalwood, Creamy Vanilla, Musk

    Price: $19.50 for 3.4oz

    Website: ashleystewart.com

  • Lace Fleur 300 PNG

    Lace Fleur

    Launched: August 2013 at Charming Charlie

    Brand: Private Label Women's

    Targets: Women 18-35

    Packaging: This hourglass-styled bottle with intricate lace detail in deep burgundy and gold is sophisticated, elegant, and alluring.

    Top Notes: Mandarin, Champaca

    Mid Notes: Sambac Jasmine, Sweet Pea, Orchid

    Base Notes: Sandalwood, Musk, Velvet Plum

    Price: $25.00 for 50ml/1.7oz

    Website: charmingcharlie.com

  • BKE Sport

    BKE Sport

    Launched: December 2012

    Brand: Private Label Men's

    Targets: Young Men 20-25

    Packaging: BKE Sport packaging infuses sport into fine fragrance. The ergonomically designed bottle and overcap functions as a single unit that can be used on the go as well as a statement piece.

    Top Notes: Mandarin, Verbena, Sparkling Pear

    Mid Notes: Fresh Sage, Geranium, White Ginger

    Base Notes: Amber, Cedarwood, Warm Sandalwood

    Price: $39.95 for 100ml/3.4oz

    Website: buckle.com

  • Tru Blooms

    Tru Blooms

    Launched: October 2012

    Brand: Tru Fragrance Created Brand

    Targets: Women 18-60

    Packaging: Rounded bottle with purple flowers imprinted on the carton and bottle with a customized Tru Blooms collar and a beautiful bamboo cap.

    Top Notes: Ruby Red Grapefruit, Apple Blossom, Watery Cucumber

    Mid Notes: Lily of the Valley, Lush Magnolia, Sheer Rose, Violet Petals, Lavender, Night Blooming Tuberose

    Base Notes: Eco-Santal, Blonde Wood, White Amber, Sensual Skin Musk

    Price: $65.00 for 100ml/3.4oz
    $39 for 50ml/1.7oz
    $20 for 15ml/rollerball

    Website: trubloomschicago.com

  • Rock Revival Her

    Rock Revival for Her

    Launched: December 2012

    Brand: Private Label Women's

    Targets: Young Women 18-25

    Packaging: A beautifully feminine pearly white bottle ingrained with copper flecks, flush fitted custom cap covered in precious sparkling rhinestones makes this bottle a showpiece accessory for every woman.

    Top Notes: Pink Apples, Crisp green nuances, Fresh Mandarin

    Mid Notes: Magnolia, Plum Blossoms, Pink Peony

    Base Notes: White Musk, White Oak, Golden Amber

    Price: $49.95 for 100ml/3.4oz

    Website: buckle.com

  • Private Label Men's Fragrance Development - Affliction Cologne from Tru Fragrance

    Affliction

    Launched: Holiday 2010

    Brand: Private Label Men's

    Targets: Males 25-35

    Packaging: This whiskey-stained bottle framed with distressed leather and African rust metal details is encased in an Affliction black metal collector’s tin, attracting the rock music junkie.

    Top Notes: Lemon, Persimmon, Pear

    Mid Notes: Cade Wood, Jasmine, Juniper

    Base Notes: Sweet Almond, Mahogany, Tonka Bean, Patchouli, Musk

    Price: $59.95 for 4.0oz

    Website: buckle.com

  • Rock Revival Him

    Rock Revival for Him

    Launched: December 2012

    Brand: Private Label Men's

    Targets: Young Men 18-25

    Packaging: Color story focuses on grey and various textures including metal, leather and stained glass. A leather branded tag sleeve wraps the bottle giving the finished look a rocker feel.

    Top Notes: Fresh Cardamom, Provence Lavender, Juicy Mandarin

    Mid Notes: Water Fall Accord, Cashmere Woods, Freesia

    Base Notes: Blue Cypress, Sexy Musks, Rich Amber, Blonde Patchouli

    Price: $59.95 for 100ml/3.4oz

    Website: buckle.com

  • Buckle Black Bottle Box PNG

    Buckle Black

    Launched: Summer 2010

    Brand: Private Label Men's

    Targets: Males 25-30

    Packaging: Smooth, soft-touch bottle with black metal logo plate and cap attracts the young male with a mysterious edge.

    Top Notes: Rain Accord, Star Anise, Verbena

    Mid Notes: Fresh Basil, Clary Sage, Cypress

    Base Notes: Suede, Exotic Woods, Sheer Patchouli

    Price: $39.95 for 100ml/3.4oz

    Website: buckle.com

  • CarbonBlack

    CJ Black

    Launched: January 2008

    Brand: Private Label Men’s

    Targets: Young Men 17-24

    Packaging: Solid black carton with black glossy bottle gives off strong masculine cues and stands out to the sophisticated high school or college male.

    Top Notes: Bergamot, Grapefruit, Lemon Leaf

    Mid Notes: Mandarin Peel, Heliotrope Petals, Lavender

    Base Notes: Cedar, Sandalwood, Musk

    Price: $9.99 for 50ml/1.7oz

    Website: rue21.com

  • Private Label Perfume Development - Crash & Burn Women's Tru Fragrance

    Crash & Burn

    Launched: Fall 2010

    Brand: Private Label Women's

    Targets: Young Women 18-21

    Packaging: Feminine, faceted glass with black crackle finish and charms dangling from the neck to represent beauty, soul and rock ‘n’ roll.

    Top Notes: Green Apple Skin, Summer Melons, Cassis Berries, Sparkling Green Accord

    Mid Notes: Night-Blooming Jasmine, White Magnolias, Violet Petals

    Base Notes: Skin musk, blonde woods and amber crystals

    Price: $39.95 for 50ml/.7oz

    Website: buckle.com

  • francescas-indigo-waters

    Francesca’s Indigo Waters

    Launched: April 2012

    Brand: Private Label Women's

    Targets: Women 18-40

    Packaging: The crisp blue and lively indigenous patterns captures the essence of Francesca's Indigo Waters.

    Top Notes: Bergamot, Grapefruit, Freesia

    Mid Notes: Jasmine, Rose, Violet

    Base Notes: Patchouli, Musk, Amber, Blonde Woods

    Price: $28.00 for 2.0oz

    Website: francescacollection.com

  • francescas-signature

    Francesca’s Signature

    Launched: April 2012

    Brand: Private Label Women's

    Targets: Women 18-40

    Packaging: Inspired by the intricate patterns of artwork found in Morocco, this carton reinforces women’s sophisticated taste and worldly desires.

    Top Notes: Fresh Bergamot, Orange Segments

    Mid Notes: Sensual Jasmine, Exotic Rose

    Base Notes: White Patchouli, Vetiver, Creamy Vanilla

    Price: $28.00 for 2.0oz

    Website: francescacollection.com

  • LaceNoir

    Lace Noir

    Launched: November 2011

    Brand: Private Label Women’s

    Targets: Women 30-45

    Packaging: A striking bottle draped in black lace detailing accented by an elegant silver logo. The lace pattern is carried over to the pearl-colored box for maximum shelf appeal.

    Top Notes: Peach Nectar, Wild Berry Granita, Vibrant Citrus

    Mid Notes: Gardenia Blossom, Star Jasmine

    Base Notes: Creamy Woods, Melted Caramel Toffee

    Price: $25.00 for 50ml/1.7oz

    Website: charmingcharlie.com

  • sinful

    Sinful

    Launched: May 2012

    Brand: Private Label Women's

    Targets: Young Women 16-24

    Packaging: Sinful’s signature wings dominate in a metalized finish. The Sinful logo medallion encrusted with jewels adds sparkle to the vibrant pink bottle.

    Top Notes: Mandarin, Grapefruit, Raspberry

    Mid Notes: Rose, Gardenia, Sparkling Mimosa

    Base Notes: Sandalwood, Patchouli, Tonkabean

    Price: $49.95 for 2.0oz

    Website: buckle.com